Apr 04 2022

Digital Transformation in HR & Talent Engagement: A Business Imperative

“Developing a people and data driven culture has been Xoxoday’s USP, thereby differentiating itself in the HRTech landscape.”

by  Sriram Iyer, Founder & CEO, hrtech.in

hrtech.in's TechTalks focus on engaging with HR & HRTech Subject Matter Experts to unearth trends & insights in the realm of HR Technology.

In this edition, we talk to Manoj Agarwal, Co-Founder, Xoxoday

Manoj Agarwal is a co-founder and Chief Product & Operating Officer of Xoxoday. Manoj embarked on the Xoxoday journey in 2012. Xoxoday is a technology company that builds infrastructure to offer rewards, perks, incentives, & disburse payouts to employees, customers and partners. Today, Xoxoday works with more than 2000 clients, across more than 10 countries and has over 2.5 million users. Manoj’s strength lies in his ability to conceive and implement the strategic plans to identify new market opportunities, initiate product and service introductions, and negotiate strategic partnerships to drive market expansion and revenue growth. Recently, Giift, a leading provider of loyalty management solutions globally, has invested $30 million to acquire a significant strategic interest in Xoxoday.

During our conversation with Manoj he shared about his journey of running a bootstrap HR Tech firm for 9 years and his fundraising experience; proposed market expansion plan for Xoxoday and how Xoxoday differentiates its offerings by adding true ROI for its customers and employees. He spoke about the following key aspects:

  • How funding is one ingredient in your success, and not the yardstick to measure your success or your company?
  • The importance of being hyper focussed on adding value to the success of stakeholders by being customer- and people -first. 
  • Developing a people and data driven culture as its USP, thereby differentiating itself in the competitive HRTech landscape. 
  • Keeping an ear to the ground and developing the product roadmap based on customer feedback.
  • The role of Remote and Hybrid work as a market driver which is accelerating the adoption of xoxoday.
  • How customers get insights and ROI by using xoxoday?

Watch this exclusive TechTalk video to know more!

Sriram Iyer is a Human Resources practitioner with around two decades of experience in the areas of HR Technology, Workforce Planning & Strategy, Talent Supply Chain, Employee Engagement, Talent Branding and Acquisition & Client Management. Based in Singapore since Jan 2012, he has strong exposure to the JAPAC region and has a knowledge of the cultural nuances of the region. Prior to becoming an entrepreneur, he has also played leadership roles with NCS (Singtel Group Enterprise) and Nasdaq-listed Cognizant Technology Solutions in Singapore, running large scale talent initiatives across regions. He is a proud alumnus of National University of Singapore (Singapore) and Symbiosis Institute of International Business (India).




Talent Engagement


Shows only hrtech.in recommended products

Subscribe to the preferred newsletter of HR Technology enthusiasts.


Ikigai Enablers Pte. Ltd.
#05-95, 18 Boon Lay Way,
Singapore - 609966

Follow hrtech.in